Tag Archives: blog

Free blogging platforms

Review Of Top 5 Free Blog Platforms

15 Dec , 2015,
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Are you new to blogosphere? A free blogging platform is a great way to launch your blog. This is because it provides you with a ready-to-use platform and you don’t have to worry about various technical aspects such domains, web hosting and software for powering your blog such as content management systems (CMS).

That said, blogging is effective way generating new leads for both small and large businesses and convert them into customers. And, the beauty is anyone can have a blog site for free. There are a number of free blogging platforms, but all of them are not created equal. In this post, the top 5 free blog platforms that offer better opportunities for exposure, growth and monetization have been reviewed so as to help you make an informed decision.

BloggerBlogger

Blogger, formerly BlogSpot, is the first blogging platform and is owned by Google. It is more popular among casual bloggers who are interested in writing or sharing information online for fun. It can be set up quickly and is an extremely user friendly system.

Blogger, preferred by new and experienced bloggers, is also powered with other services of Google such as Google AdSense, native Android app and Google+. If you are person who loves Google and its services, you will definitely feel at home in Blogger.

WordPresswordpress logo

Worldwide, one in six websites run on WordPress. This makes it the most popular platform as far as blogging is concerned. It is a free publishing tool and a search-engine friendly (CMS). It works well for everyone from beginners in blogging to large businesses because it offers a wide array of custom themes as well as plugins, making it flexible, scalable, search engine optimized and user friendly. If you are looking to start blogging with a professional design, then WordPress is the best option as it offers a combination of tools, themes and customization plugins to help you achieve your goal.

MediumMedium

The blogging platform Medium was started by the co-founders of Twitter Evan Williams and Biz Stone in 2012. It does not offer a great deal of customization options as it is also a social media platform. Medium makes available the WYSIWYG text editor for you to write and post content online. Additionally, posts can be Favorited or up-votes as in the case of Digg and Reddit. The most appreciated features of Medium are cleanliness and minimalism as blogs are becoming more clutter free and readable so as to attract the attention of the readers. Individual bloggers wanting their content to be read by many people would find this platform extremely useful.

Tumblrtumblr

Tumblr is also a mix of blogging and social networking platforms. The informal micro-blogging platform is owned by Yahoo, which boasts of hosting over 221 million blogs. Tumblr’s popularity can be attributed to ease of use, multiple media and text format (photos, videos, music, GIFs, etc.) that it supports and its compatibility with native apps on Andorid, iOS and Windows phones. If you are planning to blog mostly using your smartphone, then you must consider Tumblr.

QuoraQuora

Quora, a question and answer website, is popular among experienced and knowledgeable industry professionals. It started a blogging platform in January 2012. This network may be best suited for professionals from various industries, but an average Quora writer witnesses more than 30,000 views in a month. The blogging platform offered by Quora does not allow a great deal of customization, but you can use your authority and expertise to establish an online audience.

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10 ways to make your blog successfull

10 Ways To Make Your Blog More Successful

11 Dec , 2015,
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How to make your blog more successful

Starting a blog and running a successful blog are two different things altogether. The mechanics for starting a blog are simple: the first step is to choose a suitable platform, domain and hosting option. Assigning a simple design for your blog and tweaking it so as to get the desired feel is the next step. Add plugins that you think are necessary and top it off by writing content that adds value to the readers’ knowledge.

To make a blog successful is every blogger’s dream. At the very outset, it should be kept in mind that it cannot be done instantly. However, if you are ready to do consistent hard work and learn and follow the advice of those who have made it, success is close enough. Given below are 10 ways to make your blog more successful:

Tip #1: Spot Your Niche

If your blog topic is too general, you are competing with the best in the industry to get the same readers. Now, do not go for a topic that is so rare that you do not have much to write about either. The easiest way would be to choose a topic that reflects your hobby, what you like to talk or research about. Start by writing out 52 posts (one per week) on the topic.

Build Audience

Tip #2: Build Readership

The next step is to build readership. Writing compelling content is what will bring in the readers. Another essential thing is maintaining a blog free of spam content by adding the right plugins. This stops the shady Internet marketers from promoting their wares by using spam comments in your blog.

Tip #3: Build Relationships with Fellow Bloggers

Your online success depends on whether you receive support from other online bloggers or not. Be supportive to other bloggers in the same niche. Give thoughtful comments about their posts. Ultimately, this will lead to them to re-tweeting, linking or sharing your posts and giving you advice when you are stuck.

Tip #4: Engage with Your Readers

Asking an open-ended question at the end of a blog always prompts the reader of your blog to post in an answer and this gives way for active discussions and conversations with and between the readers.

Tip #5: Ensure that Your Readers Receive Your Posts

Many a time the reader of your blog would like to receive your latest posts via email. Using FeedBurner will help you accomplish this. It is also recommended to send in a newsletter once a month or autoresponder mails at regular intervals to further engage your reader.

SEO

Tip #6: Optimize for Keywords

Use keywords that are searched for often in your headings, subheadings and content. Ensure that they are well blended contextually.

Tip #7: Incorporate Links for SEO

You can get links from other sites by requesting successful bloggers courteously. However, ensure that your content is worthy of the link. You can write good quality content for popular blogs and get links in return. Your readers will be prompted to link to your content if you consistently present good quality.

Tip #8: Format Content Attractively

Format the content in your blog in such a way that readers are able to scan through and grasp the contents quickly and effectively. Provide subheadings/signposts so that readers can jump to the most relevant part of the post. Use bullet points and highlight important sentences/words/quotes. Make it visually attractive by adding pictures, videos, and space for avatar images by the side of comments.

Tip #9: Make Your Blog Mobile Friendly

With more people accessing the Internet while on the move, it is important that you make your blog mobile friendly. Use appropriate plugins to translate your content to a suitable quick-display mobile theme while keeping your website theme undisturbed.

Tip #10: Assess Performance Metrics

Regularly assessing how your blog is on the basis of the number of comments, number of tweets (for which post), maximum number of likes (which post), new conversions that you have been able to make in a specific period, bounce rates (for which post), etc., can help you to zero in on what works and what does not.

At the end of it all, have your own unique perspective and allow your personality to show through so that you can connect right through to your readers.