Are you new to blogosphere? A free blogging platform is a great way to launch your blog. This is because it provides you with a ready-to-use platform and you don’t have to worry about various technical aspects such domains, web hosting and software for powering your blog such as content management systems (CMS).
That said, blogging is effective way generating new leads for both small and large businesses and convert them into customers. And, the beauty is anyone can have a blog site for free. There are a number of free blogging platforms, but all of them are not created equal. In this post, the top 5 free blog platforms that offer better opportunities for exposure, growth and monetization have been reviewed so as to help you make an informed decision.
Blogger, formerly BlogSpot, is the first blogging platform and is owned by Google. It is more popular among casual bloggers who are interested in writing or sharing information online for fun. It can be set up quickly and is an extremely user friendly system.
Blogger, preferred by new and experienced bloggers, is also powered with other services of Google such as Google AdSense, native Android app and Google+. If you are person who loves Google and its services, you will definitely feel at home in Blogger.
Worldwide, one in six websites run on WordPress. This makes it the most popular platform as far as blogging is concerned. It is a free publishing tool and a search-engine friendly (CMS). It works well for everyone from beginners in blogging to large businesses because it offers a wide array of custom themes as well as plugins, making it flexible, scalable, search engine optimized and user friendly. If you are looking to start blogging with a professional design, then WordPress is the best option as it offers a combination of tools, themes and customization plugins to help you achieve your goal.
The blogging platform Medium was started by the co-founders of Twitter Evan Williams and Biz Stone in 2012. It does not offer a great deal of customization options as it is also a social media platform. Medium makes available the WYSIWYG text editor for you to write and post content online. Additionally, posts can be Favorited or up-votes as in the case of Digg and Reddit. The most appreciated features of Medium are cleanliness and minimalism as blogs are becoming more clutter free and readable so as to attract the attention of the readers. Individual bloggers wanting their content to be read by many people would find this platform extremely useful.
Tumblr is also a mix of blogging and social networking platforms. The informal micro-blogging platform is owned by Yahoo, which boasts of hosting over 221 million blogs. Tumblr’s popularity can be attributed to ease of use, multiple media and text format (photos, videos, music, GIFs, etc.) that it supports and its compatibility with native apps on Andorid, iOS and Windows phones. If you are planning to blog mostly using your smartphone, then you must consider Tumblr.
Quora, a question and answer website, is popular among experienced and knowledgeable industry professionals. It started a blogging platform in January 2012. This network may be best suited for professionals from various industries, but an average Quora writer witnesses more than 30,000 views in a month. The blogging platform offered by Quora does not allow a great deal of customization, but you can use your authority and expertise to establish an online audience.